Persuasion In The Media Age, Third Edition

 Persuasion in the Media Age, Third Edition ebook
By Timothy A. Borchers | Textbooks ebooks | DMCA

Persuasion is omnipresent in today's media-saturated society. From politicians to advertisers to friends and colleagues, persuaders are using increasingly sophisticated strategies to influence our attitudes, beliefs, and behaviors. Fortunately, this updated edition of Persuasion in the Media Age provides a timely, solid understanding of the methods used by contemporary persuaders and offers strate...

Paperback: 471 pages
Publisher: Waveland Press, Inc.; 3 edition (November 21, 2012)
Language: English
ISBN-10: 157766826X
ISBN-13: 978-1577668268
Product Dimensions: 6.8 x 0.8 x 8.8 inches
Amazon Rank: 639293
Format: PDF Text djvu book


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reviews: Utilized this book in my COMM 170F persuasion course. Learned so much great information to make you more of an analytical consumer. You also learn so many different ways to reach out to your intended audiences and increase your level of appeal and pe...
Practical and theoretical advise for the advocate of law whether practicing in the US or UK. When the award-winning TV show, West Wing contacted ODT in February 2001, for permission to feature the Peters Projection map on an episode, ODT was catapulted into the spotlight of the map publishing market. :)Hades, is a brooding, stand-offish God, but not because he believes himself above the other gods, but because his dealing with the dead has taught him that the frivolous natures of the God no longer appeal to him. More of a reference than a book you would read cover to cover.
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